{"id":8108,"date":"2020-02-13T18:16:59","date_gmt":"2020-02-13T20:16:59","guid":{"rendered":"https:\/\/www.cstng.com\/blog\/gamificacao-para-treinamento\/"},"modified":"2025-03-10T17:11:53","modified_gmt":"2025-03-10T20:11:53","slug":"gamificacao-para-treinamento","status":"publish","type":"post","link":"https:\/\/cstng.com\/es\/blog\/gamificacao-para-treinamento\/","title":{"rendered":"Veja as vantagens da gamifica\u00e7\u00e3o para treinamento e como aplicar"},"content":{"rendered":"\n<p>Jogos sempre chamam a aten\u00e7\u00e3o das pessoas nos momento de lazer, n\u00e3o \u00e9 mesmo? Mas j\u00e1 pensou em utilizar alguns desses conceitos para engajar os seus vendedores nos <a href=\"https:\/\/www.cstng.com\/blog\/fique-por-dentro-dos-tipos-de-treinamento-de-vendas-mais-eficazes\/\" target=\"_blank\" rel=\"noopener noreferrer\">treinamentos e capacita\u00e7\u00f5es<\/a> da loja? Pois \u00e9 exatamente esse o conceito de gamifica\u00e7\u00e3o para treinamento!<\/p>\n\n\n\n<p>Ela se refere \u00e0 utiliza\u00e7\u00e3o das principais metodologias de games, como a competi\u00e7\u00e3o saud\u00e1vel, premia\u00e7\u00f5es, jornada, fases, chef\u00e3o, entre outros, para capacitar um time dentro da empresa. E os resultados s\u00e3o bastante evidentes, aumentando o engajamento e a motiva\u00e7\u00e3o do time no aprendizado de novos conceitos e ferramentas de trabalho.<\/p>\n\n\n\n<p>Quer saber quais s\u00e3o as principais vantagens da gamifica\u00e7\u00e3o nos <a href=\"https:\/\/www.cstng.com\/blog\/montar-ciclo-de-treinamento-vendedores\/\" target=\"_blank\" rel=\"noreferrer noopener\">treinamentos<\/a> da sua loja? Descubra!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Aumento do engajamento<\/h2>\n\n\n\n<p>Os seus vendedores n\u00e3o querem mais ficar sentados por horas dentro de uma sala enquanto um professor ensina um conte\u00fado novo. Apesar de ser interessantes, treinamentos online, por meio de videoaulas, n\u00e3o causam mais tanto efeito por motivos semelhantes.<\/p>\n\n\n\n<p>Portanto, que tal aplicar a <a href=\"https:\/\/www.cstng.com\/blog\/gamificacao-em-vendas-saiba-como-usar-e-quais-os-beneficios\/\" target=\"_blank\" rel=\"noopener noreferrer\">gamifica\u00e7\u00e3o<\/a> para reativar a motiva\u00e7\u00e3o do time na hora de aprender novas metodologias e ferramentas de vendas? Pois essa \u00e9 uma das principais vantagens desse processo.<\/p>\n\n\n\n<p>Isso porque, por simular games, mas com o foco no desenvolvimento, a gamifica\u00e7\u00e3o faz com que o colaborador se sinta mais motivado a se engajar, ativamente, no pr\u00f3prio desenvolvimento.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Favorece a competi\u00e7\u00e3o saud\u00e1vel<\/h2>\n\n\n\n<p>Imagine o seu time competindo sobre quem acertou mais respostas no \u00faltimo quiz realizado a partir do treinamento ministrado? Isso \u00e9 poss\u00edvel quando voc\u00ea investe em gamifica\u00e7\u00e3o!<\/p>\n\n\n\n<p class=\"has-text-align-center\"><\/p>\n\n\n\n<p>Dessa forma, voc\u00ea favorece uma competi\u00e7\u00e3o amig\u00e1vel e saud\u00e1vel dentro da loja, abrindo portas para que cada vendedor comece a se engajar nos treinamentos, de forma a buscar resultados sempre melhores.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Potencializa o aprendizado<\/h2>\n\n\n\n<p>As institui\u00e7\u00f5es de ensino j\u00e1 est\u00e3o percebendo que o modelo tradicional de sala de aula n\u00e3o gera tantos resultados quanto gostariam. Isso porque, no mundo digital, no qual a maioria das pessoas tem <a href=\"https:\/\/www.cstng.com\/blog\/como-o-acesso-a-informacao-pode-ajudar-no-desempenho-de-vendas\/\" target=\"_blank\" rel=\"noopener noreferrer\">acesso r\u00e1pido a qualquer informa\u00e7\u00e3o<\/a> utilizando a internet, aulas expositivas n\u00e3o fazem mais sentido. Ent\u00e3o, por que seria diferente na sua loja?<\/p>\n\n\n\n<p>\u00c9 a\u00ed que entra outra grande vantagem da gamifica\u00e7\u00e3o. Quando voc\u00ea aplica esse conceito nos treinamentos e em sua metodologia de ensino, torna a aprendizagem mais leve e divertida. Com isso, eleva o potencial de aprendizagem.<\/p>\n\n\n\n<p>Isso pode ser feito de diversas formas. Voc\u00ea pode, por exemplo, inserir pequenas aulas online em um jogo, gerando recompensas para quem concluir todo o curso e acertar a maioria das quest\u00f5es de um quiz. Al\u00e9m disso, pode transformar os diversos n\u00edveis de aprendizagem em fases, sendo que o vencedor da prova final seria o \u00abchef\u00e3o\u00bb.<\/p>\n\n\n\n<p>Como voc\u00ea pode perceber, a gamifica\u00e7\u00e3o pode ser a solu\u00e7\u00e3o de que voc\u00ea precisava para criar um time mais capacitado. Ela pode ser aplicada de forma simples na empresa, sem comprometer seu funcionamento.<\/p>\n\n\n\n<p>At\u00e9 mesmo um quadro, no qual os vendedores avan\u00e7am casas quando concluem determinadas etapas de cursos, pode ser uma forma de implementar a gamifica\u00e7\u00e3o para treinamento. Portanto, comece agora mesmo a investir nesse conceito e potencialize os resultados do <a href=\"https:\/\/www.cstng.com\/blog\/entenda-como-usar-a-gamificacao-para-motivar-o-time-de-vendas\/\" target=\"_blank\" rel=\"noopener noreferrer\">time de vendas<\/a> e <a href=\"https:\/\/www.cstng.com\/blog\/5-erros-que-indicam-que-seu-gerente-de-vendas-nao-esta-indo-bem\/\" target=\"_blank\" rel=\"noopener noreferrer\">gestores<\/a> do seu neg\u00f3cio!<\/p>\n\n\n\n<p>Gostou do artigo? Ent\u00e3o, aproveite para compartilhar nas suas redes sociais e propagar o conhecimento!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jogos sempre chamam a aten\u00e7\u00e3o das pessoas nos momento de lazer, n\u00e3o \u00e9 mesmo? Mas j\u00e1 pensou em utilizar alguns desses conceitos para engajar os seus vendedores nos treinamentos e capacita\u00e7\u00f5es da loja? Pois \u00e9 exatamente esse o conceito de gamifica\u00e7\u00e3o para treinamento! Ela se refere \u00e0 utiliza\u00e7\u00e3o das principais metodologias de games, como a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":15594,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[134],"class_list":["post-8108","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gamificacao","tag-treinamento"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Veja as vantagens da gamifica\u00e7\u00e3o para treinamento e como aplicar<\/title>\n<meta name=\"description\" content=\"Gamifica\u00e7\u00e3o de treinamento \u00e9 a utiliza\u00e7\u00e3o das principais l\u00f3gica de games como a competi\u00e7\u00e3o saud\u00e1vel, premia\u00e7\u00f5es, etc, para capacitar um time na empresa\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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